Menu development requires a bit of mining. What youāre digging for are details on culinary trends, business trends and customer feedback. Sifted through your brand and menu goals, these key considerations can start to inform your menu strategy.
But which culinary trends should make the cut? What business trends are most likely to impact your menu? And where should you go for customer feedback? Like any good miner, knowing where to look is just as important as knowing what youāre looking for. So we did some initial digging to save you a lot of the dirty work.
To best position your new or refined menu for success, you need to blend the information youāve collected with your brand and the goals you established for your menu. This mix will encourage customers to spend their dollars on your menu, because itāll offer them something that they canāt get anywhere else. And thatās when you know youāve struck gold.
One-on-One Menu Development Support
You donāt have to develop or refine your menu alone. Lean on the knowledge and experience of our Customer Development and Business Solutions Specialists.