Gordon Ordering Sponsored Search

Amplify Your Reach With Search and Banner Ads

Enhance your brand presence with sponsored search and banner ad solutions. With these targeted ads, you can place your products at the top of search results. Partner with us to develop strategic campaigns that capture leads and drive growth.

What is Sponsored Search?

Sponsored search ads consist of branded banners and/or individual items within the Gordon Ordering platform. Banner ads are designed with a logo, call-to-action, and a picture. Material ads are individual SKUs

that are pushed to the top of the search results page. These ads are delivered to customers based on a specific keyword that is searched, and will only show for the keywords they are intended for.

Where Is This Type of Advertising Located?

Sponsored search banner ads display at the top of the search results page when searching for a keyword and include a list of promoted/featured items. Sponsored material ads display as the top items in the product list when searching for a keyword.

Gordon food service sponsored search

Banner Ads

Features & Capabilities

  • Ads viewed by all customer segments that search for selected keywords and have the item stocked in their designated DC
  • Product SKU Limit: 10
  • Capable of displaying promo code messaging
  • Ability to incorporate your branding and logos
    • Option to create your own ad creative
  • Image
  • Short Headline
  • “Shop Now” CTA

Material Ads

Features & Capabilities

  • Ads viewed by all customer segments who search for selected keyword
  • Boosts your product to the top of Gordon Ordering search results
  • Product SKU Limit: 1
  • Up to three ad slots available per keyword each month

Gordon Food Service reserves the right to review and reject final assets not created by our digital marketing team. All final campaign approvals must come from Gordon Food Service. Enhanced eCommerce product content is mandatory before launching a campaign. Due to our confidentiality obligations to our customers, our privacy policies, and marketing standards and best practices, Gordon Food Service does not share customer contact data or customer-level information with external partners, including but not limited to suppliers, without our customer’s written consent.

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