{"id":5463,"date":"2021-04-29T19:38:00","date_gmt":"2021-04-30T00:38:00","guid":{"rendered":"https:\/\/live-gordon-food-service.pantheonsite.io\/give-people-clear-choice-transparency\/"},"modified":"2023-02-01T14:15:18","modified_gmt":"2023-02-01T20:15:18","slug":"give-people-clear-choice-transparency","status":"publish","type":"post","link":"https:\/\/gfs.com\/es-us\/ideas\/give-people-clear-choice-transparency\/","title":{"rendered":"Give People a Clear Choice on Transparency"},"content":{"rendered":"<p>Health, wellness, safety and product transparency have jumped from trendy to essential. More than ever, consumers value a window to awareness, and the <a href=\"https:\/\/gfs.com\/es-us\/products\/clear-choice\/\">Gordon Food Service Clear Choice<\/a> program can help people feel good about their eating experience.<\/p>\n<p>Your ability to explain about the foods you serve and the products you use builds satisfaction and trust at a time when it\u2019s more important than ever. Some people want to know what\u2019s in (and isn\u2019t in) the food they eat. Others have diet restrictions or a desire to make decisions that benefit the planet and promote sustainability.<\/p>\n<h3>What is Clear Choice?<\/h3>\n<p>Clear Choice helps you find products that meet customers\u2019 needs. The program highlights product attributes in seven areas:<\/p>\n<ul>\n<li><strong>Ingredientes M\u00e1s Limpios<\/strong> \u2014 products with simple, recognizable ingredients with fewer additives.<\/li>\n<li><strong>Cuidado Animal<\/strong> \u2014 products that meet animal care certification and farming best practices.<\/li>\n<li><strong>Mariscos Sostenibles<\/strong> \u2014 products sourced from fisheries that follow certified, sustainable management practices.<\/li>\n<li><strong>Obtenido \u00c9ticamente<\/strong> \u2014 products obtained using third-party certification to assure farmers earn a living wage.<\/li>\n<li><strong>Respetuoso con el Medio Ambiente<\/strong> \u2014 products receiving third-party certification to protect the planet.<\/li>\n<li><strong>Atributos Diet\u00e9ticos<\/strong> \u2014 products prepared in compliance with dietary standards.<\/li>\n<li><strong>Diversidad de Proveedores<\/strong> \u2014 products made by business at least 51% owned, operated and controlled by women or ethnic minorities.<\/li>\n<\/ul>\n<h3>Why is Clear Choice important?<\/h3>\n<p>When you know what goes into products, you can communicate clearly with customers. It\u2019s something they expect in an age when so much information is just a click away. Supporting their preferences for foods and products that carry personal, emotional importance sets the table for satisfaction \u2014 and return business.<\/p>\n<p>A Technomic study done for a bioscience company prior to the pandemic showed 56% of consumers would stop visiting a foodservice location because of unclear food ingredient sourcing or negative news reports.<\/p>\n<p>Clarifying transparency attributes helps customers celebrate what\u2019s important to them: eating better, benefitting the planet and improving the future. &nbsp;<\/p>\n<p>Ask your Gordon Food Service Sales Representative about the Clear Choice program and how you can provide product visibility customers want.<\/p>","protected":false},"excerpt":{"rendered":"<p>Secret recipes are golden, but customers aren\u2019t buying mystery ingredients.<\/p>","protected":false},"author":19,"featured_media":5464,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69],"tags":[],"class_list":["post-5463","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-running-your-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Give People a Clear Choice on Transparency<\/title>\n<meta name=\"description\" content=\"Product transparency has jumped from trendy to essential. 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The Gordon Food Service Clear Choice program helps people feel good about their eating experience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gfs.com\/es-us\/ideas\/give-people-clear-choice-transparency\/\" \/>\n<meta property=\"og:site_name\" content=\"Gordon Food Service\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GordonFoodService\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-30T00:38:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-01T20:15:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gfs.com\/wp-content\/uploads\/2022\/08\/Clear-Choice-Idea-Center-US-and-CA-Image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cody Rivers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:site\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cody Rivers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Give People a Clear Choice on Transparency","description":"Product transparency has jumped from trendy to essential. 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