{"id":4104,"date":"2015-07-27T18:25:00","date_gmt":"2015-07-27T23:25:00","guid":{"rendered":"https:\/\/live-gordon-food-service.pantheonsite.io\/custom-meal-deal-millennials\/"},"modified":"2023-02-01T14:16:57","modified_gmt":"2023-02-01T20:16:57","slug":"menus-personalizados-para-los-millennials","status":"publish","type":"post","link":"https:\/\/gfs.com\/es-us\/ideas\/custom-meal-deal-millennials\/","title":{"rendered":"La oferta de comidas a medida para los millennials"},"content":{"rendered":"

Desde hamburguesas y ensaladas hasta pizzas y bebidas, la personalizaci\u00f3n se est\u00e1 abriendo paso en los men\u00fas de los restaurantes de todo el pa\u00eds. Aunque los platos \u00aba tu gusto\u00bb suelen encontrarse tradicionalmente en el segmento de la restauraci\u00f3n informal de alta calidad, los comensales millennials de hoy en d\u00eda buscan formas de adaptar los platos a su gusto, independientemente del tipo de establecimiento de restauraci\u00f3n. <\/span><\/p>\n

Conquistar a los millennials con la personalizaci\u00f3n<\/span><\/h2>\n

Seg\u00fan Technomic Inc. <\/span>Seg\u00fan el informe \u00abState of the Industry\u00bb, la clave para ganarse a los comensales millennials reside en la capacidad de adaptar y personalizar los platos del men\u00fa. Las barras de burritos \u00abcrea tu propio burrito\u00bb y las ofertas de bebidas a medida en las cafeter\u00edas han inculcado la idea de que todos los restaurantes deber\u00edan permitir alg\u00fan tipo de personalizaci\u00f3n.<\/p>\n

La ventaja de incluir platos personalizables en tu men\u00fa es muy sencilla: te aseguras de que los comensales millennials disfruten de un plato que les encanta. \u00bfQu\u00e9 mejor manera de crear un sabor irresistible que ofrecer a los comensales la oportunidad de a\u00f1adir sus sabores e ingredientes favoritos?. <\/span><\/p>\n

Ofrecer a los comensales la oportunidad de elegir lo que quieren, c\u00f3mo lo quieren y cu\u00e1ndo lo quieren puede ayudarte a fidelizar a tu clientela. Adem\u00e1s, ampl\u00eda las posibilidades de tu carta. Technomic Inc. puso como ejemplo que una cosa es ofrecer un solo s\u00e1ndwich vegetariano en tu men\u00fa, pero otra muy distinta es permitir que los comensales experimenten con los ingredientes y creen nuevas opciones de s\u00e1ndwiches vegetarianos a lo largo de varias visitas. <\/span><\/p>\n

Los antojos son el motivo del 50 % de todas las visitas a establecimientos de restauraci\u00f3n, lo que significa que, si permites a tus clientes crear un plato o una bebida que les apetezca, ser\u00e1 mucho m\u00e1s probable que vuelvan a por m\u00e1s. <\/span><\/p>\n

La personalizaci\u00f3n va m\u00e1s all\u00e1 de los ingredientes<\/span><\/h3>\n

A la hora de planificar tus platos personalizables, no olvides que no solo importa lo que les pongas. El tama\u00f1o tambi\u00e9n cuenta. Tomemos como ejemplo una hamburguesa personalizable: mientras que a algunos comensales les puede entusiasmar la posibilidad de a\u00f1adir sus ingredientes, panes o prote\u00ednas favoritas, a otros les puede resultar abrumador el tama\u00f1o de su propia hamburguesa. Ofrece hamburguesas peque\u00f1as, tradicionales o gigantes de media libra, y deja que la creatividad de tus comensales se encargue del resto. <\/span><\/p>\n

Personaliza tu men\u00fa<\/span><\/h3>\n

No hace falta una reforma completa del men\u00fa para ofrecer un plato \u00aba tu gusto\u00bb o personalizable. Una forma de seguir el ejemplo de los restaurantes de comida r\u00e1pida informal es elegir un plato popular y econ\u00f3mico, como una hamburguesa, un burrito, unos nachos, un s\u00e1ndwich, un batido o cualquier otra opci\u00f3n que se te ocurra, y ofrecer opciones para personalizarlo. <\/span><\/p>\n

Ofrece varios tama\u00f1os y una gran variedad de ingredientes entre los que elegir, y as\u00ed servir\u00e1s a tus comensales millennials algo que les encanta, sin tener que reinventar la rueda. <\/span><\/p>\n

Incluso puedes empezar por algo sencillo al principio para ver c\u00f3mo tu cocina y tu personal pueden gestionar mejor estas variaciones de los platos: ofrece dos o tres opciones al principio y ampl\u00eda tu oferta a medida que te vayas familiarizando con los requisitos de preparaci\u00f3n de cada plato. <\/span><\/p>\n

Da igual c\u00f3mo decidas empezar o qu\u00e9 platos permitas personalizar: la clave est\u00e1 en ofrecer algo \u00fanico en tu men\u00fa. Dejar que tus comensales tomen las riendas les da la flexibilidad de crear algo solo para ellos. No solo se quedar\u00e1n con ganas de volver a probar esos platos, sino que seguir\u00e1n viniendo para seguir experimentando.<\/span>
 <\/p>","protected":false},"excerpt":{"rendered":"

Personaliza la comida y la experiencia utilizando m\u00e9todos sencillos que ofrecen una gran versatilidad.<\/p>","protected":false},"author":19,"featured_media":4105,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[68],"tags":[],"class_list":["post-4104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culinary-ideas"],"acf":[],"yoast_head":"\nThe Custom Meal Deal for Millennials<\/title>\n<meta name=\"description\" content=\"Young diners are paying close attention to the menu\u2014not only what they eat, but where it comes from, how it\u2019s grown and how healthy it is for their bodies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gfs.com\/es-us\/ideas\/menus-personalizados-para-los-millennials\/\" \/>\n<meta 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