{"id":4943,"date":"2019-02-18T14:54:00","date_gmt":"2019-02-18T20:54:00","guid":{"rendered":"https:\/\/live-gordon-food-service.pantheonsite.io\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/"},"modified":"2023-02-01T14:19:30","modified_gmt":"2023-02-01T20:19:30","slug":"if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong","status":"publish","type":"post","link":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/","title":{"rendered":"If You Think a Solid Menu Makes Spring Holidays Great, You\u2019re Wrong\u00a0"},"content":{"rendered":"<p>\u201cDon\u2019t leave things to chance for the spring holidays,\u201d urges Freddy Shier, Gordon Food Service Business Solutions Specialist. \u201cDon\u2019t rely on somebody\u2019s memory of what you\u2019ve done before. Write everything down. And start early.\u201d<\/p>\n<p>With the goal of making St. Patrick\u2019s Day, Easter, Cinco de Mayo and Mother\u2019s Day holidays as profitable as possible, we\u2019ve created a Holiday Planning Checklist. Use it to <a href=\"https:\/\/gfs.com\/en-us\/ideas\/spring-holidays-draw-crowd-heres-secret-being-ready\">strategize for these holidays<\/a>\u2014or any holidays. It will help you maximize sales, guest counts and customer satisfaction.<\/p>\n<h3>Holiday Planning Checklist<\/h3>\n<p><strong>Pre-event.<\/strong> Maximize your holiday business by firming up your plans at least 90 days in advance. Develop a marketing-communication plan for each event.&nbsp;<\/p>\n<p>\u2014Begin in-house, online and advertising promotions by highlighting:<\/p>\n<ul>\n<li>Menu<\/li>\n<li>Hours<\/li>\n<li>Price<\/li>\n<li>Service style<\/li>\n<li>Parking<\/li>\n<li>Early reservation awards: Discount? Reward?<\/li>\n<\/ul>\n<p>\u2014Define your operational plan:<\/p>\n<ul>\n<li>Service profile<\/li>\n<li>Seating, floor plan and reservation method<\/li>\n<li>Additional <a href=\"https:\/\/gfs.com\/en-us\/ideas\/right-staff-hiring-holiday-and-seasonal-workers\">seasonal hiring<\/a><\/li>\n<li>Additional tables, chairs, booster seats and other equipment<\/li>\n<li>Parking solutions with or without valet service<\/li>\n<\/ul>\n<p>\u2014Finalize your culinary plan:<\/p>\n<ul>\n<li>Menu<\/li>\n<li>Additional employees and serving equipment needed<\/li>\n<li>Menu modifications: <a href=\"https:\/\/gfs.com\/en-us\/ideas\/attract-more-customers-nutritious-ancient-grains\">Vegan? Gluten-free?<\/a> Allergen considerations? <a href=\"https:\/\/gfs.com\/en-us\/ideas\/how-fresh-menu-ideas-will-grow-spring-holidays-success\">Signature holiday dishes<\/a>?<\/li>\n<\/ul>\n<p><strong>Post-event.<\/strong> <a href=\"https:\/\/gfs.com\/en-us\/ideas\/how-plan-now-increase-restaurant-sales-post-holiday-months\">Drive post-holiday business<\/a> by forging connections with holiday guests.&nbsp;<\/p>\n<p>\u2014Gather contact information from non-regular\/first-time guests using:<\/p>\n<ul>\n<li>Real-time social-media connections<\/li>\n<li>Comment cards<\/li>\n<li>Signup lists<\/li>\n<\/ul>\n<p>\u2014Market your next event during the current holiday\u2014e.g., Mother\u2019s Day during Easter:<\/p>\n<ul>\n<li>Incentivize same-day reservations for a next-event: Discount? Special?<\/li>\n<\/ul>\n<p>\u2014Market the full dining experience in the post-holiday period:<\/p>\n<ul>\n<li>Use contact information to drum up business for slower days\/periods<\/li>\n<li>Promote social events\u2014wine tastings, theme dinners, etc.\u2014to boost sales and engagement<\/li>\n<\/ul>\n<p>\u2014Emphasize the concept of ongoing connection in your holiday and post-holiday marketing plans. Communicate:<\/p>\n<ul>\n<li>Regular hours<\/li>\n<li>The schedule for regular menu updates and other changes<\/li>\n<li>Community engagement<br \/>\t&nbsp;<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Your successful holiday stems from a solid plan. This checklist will help your entire operation shine.<\/p>\n","protected":false},"author":19,"featured_media":4944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[68],"tags":[],"class_list":["post-4943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culinary-ideas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Think a Solid Menu Makes Spring Holidays Great? You\u2019re Wrong.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"If You Think a Solid Menu Makes Spring Holidays Great, You\u2019re Wrong\u00a0\" \/>\n<meta property=\"og:description\" content=\"Your successful holiday stems from a solid plan. This checklist will help your entire operation shine.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/\" \/>\n<meta property=\"og:site_name\" content=\"Gordon Food Service\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GordonFoodService\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-18T20:54:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-01T20:19:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gfs.com\/wp-content\/uploads\/2022\/08\/Spring-Holiday-Checklist.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cody Rivers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:site\" content=\"@GFSDelivers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cody Rivers\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Think a Solid Menu Makes Spring Holidays Great? You\u2019re Wrong.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/","og_locale":"en_US","og_type":"article","og_title":"If You Think a Solid Menu Makes Spring Holidays Great, You\u2019re Wrong\u00a0","og_description":"Your successful holiday stems from a solid plan. This checklist will help your entire operation shine.","og_url":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/","og_site_name":"Gordon Food Service","article_publisher":"https:\/\/www.facebook.com\/GordonFoodService\/","article_published_time":"2019-02-18T20:54:00+00:00","article_modified_time":"2023-02-01T20:19:30+00:00","og_image":[{"width":760,"height":400,"url":"https:\/\/gfs.com\/wp-content\/uploads\/2022\/08\/Spring-Holiday-Checklist.jpg","type":"image\/jpeg"}],"author":"Cody Rivers","twitter_card":"summary_large_image","twitter_creator":"@GFSDelivers","twitter_site":"@GFSDelivers","twitter_misc":{"Written by":"Cody Rivers","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/#article","isPartOf":{"@id":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/"},"author":{"name":"Cody Rivers","@id":"https:\/\/gfs.com\/en-us\/#\/schema\/person\/8228686a3a3177cc28319b0a04b01174"},"headline":"If You Think a Solid Menu Makes Spring Holidays Great, You\u2019re Wrong\u00a0","datePublished":"2019-02-18T20:54:00+00:00","dateModified":"2023-02-01T20:19:30+00:00","mainEntityOfPage":{"@id":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/"},"wordCount":306,"publisher":{"@id":"https:\/\/gfs.com\/en-us\/#organization"},"image":{"@id":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/#primaryimage"},"thumbnailUrl":"https:\/\/gfs.com\/wp-content\/uploads\/2022\/08\/Spring-Holiday-Checklist.jpg","articleSection":["Culinary Ideas"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/","url":"https:\/\/gfs.com\/en-us\/ideas\/if-you-think-solid-menu-makes-spring-holidays-great-youre-wrong\/","name":"Think a Solid Menu Makes Spring Holidays Great? 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